A refined e-commerce concept for a modern luxury brand.

As lead designer and developer, I created a concept redesign of Mismo’s e-commerce website to reflect their minimalist aesthetic and commitment to quality. From concept to delivery, I crafted a user-focused digital experience that brought the brand’s values to life through refined layouts, elegant typography and responsive design. I designed immersive product pages that told the story behind each item, while ensuring a seamless checkout journey across all devices. Special attention was given to mobile usability, optimising touch interactions and responsiveness to meet the needs of modern, style-conscious shoppers.